The basketball world witnessed one of its most consequential business decisions when Michael Jordan selected Nike over Adidas ...

In July 2019, the game changed forever for sneakerheads and collectors. That was when Sotheby’s made headlines with its first ...

The Air Jordan 40 sneaker, commemorating 40 years of Nike’s massive Air Jordan line, which was launched with NBA legend ...

If not for the fact that sneaker brand Adidas couldn’t match a much better offer from upstart Nike, NBA Hall of Famer Michael ...

Michael Jordan Shows He’s All Heart With Tiny NASCAR Fan originally appeared on Parade. Chicago Bulls legend Michael Jordan ...

Michael Jordan's 40th signature shoe just officially dropped, and it bears some resemblance to previous models. The Air ...

The Air Jordan 40’s designers wanted to be “reverential, not referential” in putting together a milestone shoe.

Apr 21, 2022; Denver, Colorado, USA; Denver Nuggets center DeMarcus Cousins (4) is interviewed after game three of the first ...

Michael Jordan is worth more than $3.5 billion. He amassed most of that wealth from payouts from Nike for attaching The post ...

Wimbledon legend Roger Federer has continued to earn huge sums since retiring from tennis, but NBA legend Michael Jordan is ...

Trae Young recently detailed why Jordan Brand was the one for him following his recent split from longtime sponsor Adidas.

Explore the Air Jordan 40, the next era in sneaker technology with lightweight ZoomX foam and unmatched energy return.