Flagg, who’s from a small town in Maine close to a New Balance factory, was immediately appealing to the Boston-based brand.

Boston College has unveiled its brand-new football uniforms for the 2025 season, featuring a blend of tradition and modern ...

New Balance and Boston College kicked off their football partnership with a high-energy event celebrating the reveal of the ...

With Flagg about to join the professional ranks, New Balance has decided now is the time to take a fresh approach to their ...

By signing Cooper Flagg, Shohei Ohtani, Coco Gauff and other young superstars, the 119-year-old sneaker and apparel brand is ...

Recently, Boston College football made national headlines as it was announced that the university and New Balance have extended their apparel agreement to the gridiron. Boston College Eagles News ...

Expectations could not be higher for Cooper Flagg as he enters the NBA as an 18-year-old phenom. His one-and-done season at Duke went swimmingly, he capitalized on his brand name b ...

Boston College alumnus and ESPN sideline reporter Molly McGrath shared a photo of the Eagles' New Balance Red Bandanna uniforms to her Instagram story on Wednesday night.

Explore Boston’s best in luxury travel, historic charm, and modern elegance; from five-star hotels to iconic neighborhoods ...

NHL draft will be held at the Peacock Theater in Los Angeles this weekend, with the first round held on Friday night. The New ...

The 2025 college baseball season officially ended Sunday with the LSU Tigers crowned national champions after they beat ...