The Air Jordan 40 sneaker, commemorating 40 years of Nike’s massive Air Jordan line, which was launched with NBA legend ...

The basketball world witnessed one of its most consequential business decisions when Michael Jordan selected Nike over Adidas ...

If not for the fact that sneaker brand Adidas couldn’t match a much better offer from upstart Nike, NBA Hall of Famer Michael ...

Michael Jordan's 40th signature shoe just officially dropped, and it bears some resemblance to previous models. The Air ...

Roger Federer has amassed a huge fortune since retiring from tennis, but the Swiss icon is still some way behind the world's ...

The Air Jordan 40’s designers wanted to be “reverential, not referential” in putting together a milestone shoe.

Apr 21, 2022; Denver, Colorado, USA; Denver Nuggets center DeMarcus Cousins (4) is interviewed after game three of the first ...

Trae Young recently detailed why Jordan Brand was the one for him following his recent split from longtime sponsor Adidas.

Jim Riswold, Creator of ‘Bo Knows’ and Air Jordan Ads, Dies at 66. His work for Nike — particularly commercials starring Michael Jordan and Spike Lee — blurred the line between advertising ...

Remembering the iconic moment Jordan had in 1985 during a Nike exhibition game, the "Shattered Backboard" story will grace ...

Sheryl Swoopes once stopped Michael Jordan from dunking on her—an iconic 1v1 moment that proved her pride matched her ...

Nearly 30 years ago, during Michael Jordan’s final season with the Chicago Bulls in 1998, he won the NBA Finals for the sixth ...