The entertainment giant and Amazon have struck a partnership that will allow advertisers to buy up programmatic advertising ...

Disney's DIS recent partnership with Amazon AMZN-owned Amazon Ads represents a strategic move to enhance its advertising ...

The pact announced at Cannes Lions will give buyers direct access to data from both companies for more precise targeting The ...

The advertising divisions of Amazon and Disney are joining forces to open up new opportunities for streaming buyers. Under ...

Disney and Amazon have announced a new partnership set to reshape the streaming advertising landscape, revealed at the Cannes ...

For the first time in a LONG time, Walt Disney World Resort’s Typhoon Lagoon and Blizzard Beach will both be open through the ...

Disney and Amazon have signed up with The Trade Desk to be part of its Unified ID 2.0 solution to create personalised advertising in a post-cookie environment. Disney’s partnership with The Trade Desk ...

The WNBA announced a new 11-year media rights deal Wednesday featuring partnerships with Disney, Amazon Prime Video and new rights holder NBCUniversal. The deal is valued at about $2.2 billion ...

Mike Hopkins, 55, head of Prime Video and Amazon MGM Studios, was steeped in digital as chief executive of Hulu, the pioneering streaming service owned by Disney, Fox and NBCU, before joining Sony ...

By Rick Porter Television Business Editor Like their counterparts in the NBA, the WNBA has signed a long-term media rights deal with Disney, NBCUniversal and Amazon — with a big increase in the ...