Is this really a prime time for a shopping event? After all, U.S. retail sales took a hit for a second straight month in May. The trade wars remain largely in effect, with President Donald Trump’s tariff pause due to end in July.

Amazon Prime Day 2025 is officially taking place July 8 through July 11. This year, Amazon doubled the number of days for bargain shoppers, so you can find even more deals on all the best electronics,

Amazon's annual multi-day mega-sale is going to be more multi and mega than ever, running four days from July 8-11. We've got all the details on the best deals and top ways to save, as well as a few early deals for eager shoppers.