WhatsApp introduces ads in the Status tab, shifting from its original ad-free promise while maintaining encrypted messaging ...

WhatsApp has started showing sponsored stories inside its Updates tab, the home of Status and Channels. Meta explained in ...

Meta has launched the Meta Gaming Accelerator, a three-month incubator program. It’s designed to support medium- and ...

Meta Platforms’ latest move to monetize WhatsApp could add billions to its revenue over time, according to a new note from Morgan Stanley.

Meta, the parent company of Facebook, has revealed plans to roll out advertising and subscription options on WhatsApp, ...

Meta has begun rolling out ads in WhatsApp’s Updates tab, formerly a sleepy space populated by Status updates and the new-ish ...

WhatsApp has announced the introduction of ads in its Updates tab, marking a significant shift in its approach to ...

The launch upends its founders’ original mission of creating an app with ‘No Ads! No Games! No Gimmicks!’ This week, WhatsApp ...

Meta is adding three ad features to WhatsApp. This represents the company’s most significant monetization push for the messaging platform, which has become a global communication standard across ...

WhatsApp's new Channel discovery tools and in-app promotions mark a shift toward monetizing messaging, with rollout in over ...

Can't wait to copy parts of a text message in Messages, but aren’t running the iOS 26 beta? Good news: you can already do that on WhatsApp.

WhatsApp monetization begins, potentially adding $15B+ annual revenue from Meta Platforms, Inc.'s nearly 3B global users.