Picking an avatar in Roblox is one of the best parts of the game. There's a variety of pre-made characters you can choose from on the Roblox Store, or you can even choose to design your character ...

The skateboarding brand’s director of global brand marketing shares how it created Roblox’s most popular activation to date.

Avatar faces will be able to move more naturally than ever before. Roblox users will soon be able to give their avatars facial expressions that mimic the player’s own, the platform announced ...

The world of Roblox accessories is betting big on young, Black creators Designers offer digital authenticity to an eager market.

Most Gen Z users reported that styling their Roblox avatar was more important to them than styling themselves in the physical world.