Zhejiang province is leading China and the world into a new era of two-dimensional bar codes and paving the way for the development of global digital trade rules, said Renaud de Barbuat, president and ...

Yesterday Ernst-Jan Pfauth wrote a story about the use of 2D barcodes as shortcuts to mobile web sites. What a lot of people in Europe don’t realize is that 2D barcodes are already a success story, … ...

French labelling company Inessens has installed three of Domino's K300 monochrome inkjet printers at its Imprimerie Bidoit ...

The Frito-Lay subsidiary in Mexico called Sabritas is now using a 2D bar code on a special Halloween version of Cheetos packages to engage consumers. The code is placed on the Cheetos package and ...

Two-dimensional tags that provide a URL, address card, location coordinates, or plain text can now be easily decoded under Mac OS X with the new QuickMark release. The $2.99 QuickMark reads standard ...

During the course of 2009, we have seen more retailers utilizing shopper path tracking and gaze tracking to better understand how shoppers are responding to in-store promotions (both traditional and ...

Micronic has launched the Rack Reader DR700 complete with in-house designed Micronic Code Reader Software and an optional Side Barcode Reader. The DR700 is equipped with an anti-frost system and a ...