Alamy Stock Photo Roblox players keep recreating mass shootings inside the popular video game — and the company isn’t doing it enough to stop it, an extremism researcher claims.

Parents were rejoicing this week as Roblox, the popular online game marketed to children, announced that they were introducing some big changes to their controversial chat features.

Bad Business is among the millions of user-created games on Roblox, the kids’ entertainment set to go public on Wednesday after being valued at $29.5 billion in January.