Italian Brainrot Challenge is a Roblox experience that immerses you in the surreal world of the Italian brainrot memes that have recently taken over the internet.

But Roblox faces a couple of major challenges: It will need to keep its users, the majority of whom are under 13, hooked for years to come by incentivizing creators to continue to develop for the ...

AO Adventure has created a limited-edition Roblox item called the Cross-Court Challenge Aura. Time is of the essence for anyone hoping to add this rare item to their collection, as only about ...

Roblox is creating a new generation of game developers, but it needs to make sure it can hold on to them past their early teen years.