The last decade in the U.S. has seen a fast progression of Asian culture diffusion. Journalist Julia Hollingsworth cited Susanna Lin in her CNN article, who said, “The growing interest in East Asian ...

South Asian beauty is set to dominate the global beauty and wellness industry in the coming years, as consumer demand for ...

As a proud South Asian-American growing up in the US, I seldom saw anyone that looked like me as I perused the makeup aisles of my local drugstore or beauty retailer. When I started high school and ...

The U.S. beauty industry has yet to come close to reflecting the infinite diversity of the Asia-Pacific. The region is home to more than four billion people and more than 50 countries, each rich with ...

Lunar New Year — oftentimes called Chinese New Year — is one of the most widely-celebrated holidays across the Asian diaspora. Some of my favorite memories center around Lunar Near Year — eating ...

Isabela Fernandes of Brazil bested 42 other delegates to be crowned Miss Asia Pacific International 2025 at the culmination ...

Since the start of the pandemic, there's been a concerning surge of anti-Asian hate crime, with racist generalisations of a "Chinese virus" weaponised against East Asians in particular. Combined with ...

For the second year in a row, Indonesian cosmetics giant Wardah has taken the crown in SEA’s top 10 beauty brands. While Wardah’s dominance last year was largely Indonesia-centric, 2025 sees the brand ...

The fatal shootings that occurred on March 16 across three Atlanta-based spas, which resulted in eight people being killed, six of whom were Asian women, came after a year of heightened discrimination ...