The Better Business Bureau has examined the claims that Microsoft makes for its Microsoft 365 Copilot offering.

The Better Business Bureau's National Advertising Division reviewed Microsoft's Copilot AI advertising. It was not amused.

The Better Business Bureau's National Advertising Division has challenged Microsoft's Copilot branding, citing consumer ...

Microsoft’s Copilot branding spree is drawing criticism from an ad watchdog for creating confusion and making unclear ...

An advertising watchdog challenges Microsoft's Copilot productivity claims, citing a lack of objective proof. The demanded ...

Does Copilot make you more productive? Maybe, but an industry watchdog isn't happy with the way Microsoft is marketing ...

Copilot is now up next for a Microsoft rebrand. Sources familiar with Microsoft’s plans tell me that the main Microsoft Copilot brand name for the company’s AI business efforts is moving to ...