The launch upends its founders’ original mission of creating an app with ‘No Ads! No Games! No Gimmicks!’ This week, WhatsApp ...

End-to-end encryption is still guaranteed, and Meta also said that if users only use the app to call or message their ...

Meta is making a major shift in how it monetises WhatsApp, its massively popular messaging platform, by introducing ads and ...

Meta has announced the introduction of advertisements to WhatsApp, ending its long-standing ad-free experience.

Ads will appear exclusively in the ‘Updates’ tab on WhatsApp, which includes the Status and Channels features used by about 1 ...

WhatsApp will be showing ads in the Updates tab which is used by 1.5 billion people every day across the globe.

WhatsApp said ads will be targeted to users based on information like the user’s age, the country or city where they’re ...

WhatsApp is now going to start showing ads on the popular chat app after years of providing free services with no strings ...

It comes just weeks after Meta added its Meta AI tool to WhatsApp, an artitficial intelligence chatbot which cannot be removed or turned off. Meta is able to read any messages the AI is tagged in by ...

WHATSAPP is currently rolling out a new update that will see in-app adverts added to the user experience. The strategy was devised by Meta to make the messaging app a multifunctional platform.

Meta, which owns the popular messaging app, has sent reminders to Brits over how its latest updates could affect them ...